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The stories that break through are told by brands built on disruption. We've made it easier than ever for existing and potential advertising partners to leverage our rich history, creative prowess and data to create authentic and relatable content that resonates with our audience of millennial men.
To increase buzz around the DVD & Blu-ray release of Entourage the movie, Playboy developed a socially-driven digital marketing program to capture guys’ attention by giving them the chance to live like a VIP for one weekend in Hollywood —with Playmates included.
Contacting people as a penpal to begin with, even for ‘penpals dating’ (where you make it clearer that you are looking for potential dates) gives you the chance to get to know someone a little at first.
Of course getting to know penpals online is not necessarily the same as getting to know people offline — for you will tend to see less of a rounded picture of the person, it is easier for people to hide things than it is offline, and so on.
In this era of countless brands, this time of infinite messages, a man can get lost ... Playboy tells stories men want to live by, stories they want to be part of, stories they want to tell their friends. Playboy Studios is an in-house creative agency made up of best-in-class creatives, storytellers, analysts, influencers, party throwers, rabble rousers and provocateurs.
And more than ever, they need a trusted voice to tell those stories.
Our Shasta County singles are in the 530 area code, and might live in these or other zip codes: 96002, 96049, 96001, 96099, or 96003 personals.
There are thousands of active singles on Date looking to chat right now.
To begin with, you are not thrown into the situation of having to contact people on the basis that you want to date them. Of course, you may well want your penpals for dating once you meet and get to know them, but having that extra layer of “let’s just be friends to begin with then see if we want to take it any further” is much more comfortable.
Then click the ‘Go To Profiles’ button and you will be taken directly to a list of people who fit your criteria and who are available as dating penpals.
Ignore the advertising banner at the top of the page, scroll down a little and look at the photos and read about each person.
The program drove social conversation around the film, which was amplified via high-impact media and takeovers. Irish Whiskey’s 50 State Irish Pub Tour in March of 2015, Playboy developed an exciting consumer promotion that encouraged fans to share their Tribe of True Characters Instagram photos for a chance to win a trip to the Playboy Mansion.
In partnership with Hornitos, Playboy did something that had never been done in the 63 year history of the brand: developed a custom, multidisciplinary content franchise themed to Hornitos’ “Not Just Any” brand messaging across Playboy’s print, digital, social, video and event platforms. The program was complemented by a variety of digital, event and social activations.